This paper analyzes the balance of interests in scenic spots development by using the Game theory model. Based on the balancing process of decision-making behavior and interests of both parties, this paper builds a game model of balance of interests in tourism scenic spots. At last, it puts forward the solution countermeasures.
With the continuous increasing of economy and the growing of population, all relevant tourism industries have enjoyed a huge development. The statistic shows that the total income of China’s tourism industry was 2.57 trillion yuan in 2012, with a growth rate of 14% year-on-year. Thus, with the expanding demand of the tourism industry and the plenty resources of China’s land, the development benefits of tourism resources are distinct and attracting more and more investment. These days there are several large tourism scenic spots are exploiting, and other 2nd and 3rd phase of the tourism scenic projects are countless. However, a series of negative effects are emerging, including that the government can’t play the role of macro-control and supervision effectively, the government can’t also give enough support for the local infrastructures construction and the developers escape and delay to pay taxes and wages, and so on. All these negative problems above are restricting the sustainable development of tourism industry.
Based on the SPERE system model, it is known that the relevant interests in the core layer of the scenic area development system mainly include the government, developers, local residents and tourists [
Generally speaking, the balance of the interests between both parties in the developing of tourism scenic area is the result of repeated game between interests under the specific resources endowment, policy environment and social conditions [
1) Participants: the local government and the scenic developers. Assumed that both of them are rational, are seeking to maximize collective interests and are also risk neutral.
2) Information: information of the local government and the developers is not entirely symmetrical, whether the unreasonable development and behavior of developers would be oversight and the management by government is unknown. Assumed that:
A: Reasonable development income of the developers;
B: Unreasonable development income of the developers;
C, D: The fixed cost and the variable cost of the government’s supervision on developers. The fixed cost “C” is a constant, means that the government will invest a corresponding input on capital and technology regardless of the supervision. The variable cost “D” refers to the additional funds must be invested to make regulatory success, including supervision personnel wages and other labor costs, supervision equipment investment, supervision technology investment, social and legal environment, etc.
F: Punishment when the unreasonable development behavior of developers found by the local government;
T: Incomes after the supervision and rectification by government (a comprehensive index, including the protection of tourism ecology environment, enhancement of business performance, improvement of the living environment of local residents, etc.);
3) Strategy: Assumed that the local government and the developers both have two strategies, the strategies of the local government including supervision and no supervision; the strategies of the developers including reasonable development and unreasonable development.
4) Payment model (see
According to the Game model and parameter:
1) Given
The Local Government | |||
---|---|---|---|
Supervision | No supervision | ||
The Developers | Reasonable development | ||
Unreasonable development |
If
By calculating the equation can be written as:
We can see from the formula, when the probability of the supervision and rectification of the local government less than
2) Given
If
By calculating the equation can be written as:
We can see from the formula, when the probability of unreasonable development of the scenic developers is greater than
In summary, we can get mixed strategy game model Nash equilibrium, that is:
We can get from the game process between the local government and the developers that the mixed strategy game model Nash equilibrium is:
We can see
Also we can see
Thus:
1)
a)
b)
c)
2)
3)
4)
This paper starts from the needs of the interests between the local government and the developers, construct- ing a game model for the scenic sustainable development to make clear the decision-making behavior of bo- th parties and the balance of interests in the game process. Through the game process, we can see that reduc- ing the probability of the developers’ unreasonable development and enhancing the power of the local government’s supervision are key steps for the scenic sustainable development.
First of all, the local government should fulfill the functions of supervision and management. In the construction project, the local government needs to carry out the strict examination and approval and make relevant argumentation to ensure that the project construction will be benefit to the local community. In the choice of investment enterprises, the government should adopt public bidding impartially, fairly and reasonably to find the most suitable investment enterprises. In the management of the investment enterprises, the local government should supervise the development behavior strictly, set the industry specifications and make the evaluation of the impact of tourism. Second, the local government should give full consideration to the parties involved in the development of requirements to resources’ using rights and distribution rights, and regulate the way of utilization of resources, so as to ensure the smooth progress of tourism development. Third, the local government should also be together with other management departments and non-govern- mental organizations to consult and formulate relevant policies, to standardize the conduct of the parties involved in the development and to ensure the smooth development of tourism.
On one hand, the local government needs to reduce the cost of supervision and rectification; on the other hand, the whole society should strengthen its power of supervision, make social workers and local residents that supervise those scenic developers voluntarily and establish a diversification supervision mechanism. Specifically, the local government should encourage the scenic residents to report and expose the illegal operation behavior of developers and give appropriate rewards for such behavior. Also, the local government could open the hotline of the environment quality assessment and encourage visitors to provide feedback and suggestions to the tourism supervision department. What’s more, the local government can cooperate with related media and encourage them to report the management activities in order to fully play the role of media’s power of supervision and management. Fourth, as the more perfect the protection system and law are, the possibility of developers’ unreasonable exploitation will be smaller, so it is necessary to establish and improve the policies and laws of tourism scenic protection. Fifth, the local government should improve the efficiency of the supervision and management.